Reut

Reut, founder and designer of her namesake fine jewelry house based in New York City, blends innovation with traditional craftsmanship to explore the intersection of art, technology, and sustainability. A Parsons The New School of Design graduate, Reut's work is centered around a distinctive approach to design, merging sculptural elements with new materials and techniques. Reut introduced the world's first permanent Black Gold through a patent-pending process that challenges conventional norms in the fine jewelry industry.

Reut's design process begins with hand-sculpting in wax, embracing the natural imperfections that arise. These sculptures are then transformed through lost wax casting, a centuries-old technique, into one-of-a-kind pieces. Drawing inspiration from organic forms, such as the baroque pearls showcased in the collection, her designs play with contrast — in color, material, and shape — exploring opposing elements and the poetic duality they offer. Reut's works have been featured in Vogue Spain, Grazia, Who What Wear, and Surface Magazine.

Each piece is carefully handcrafted in New York City with a deep commitment to sustainability, incorporating zero-waste practices throughout the process. The brand's made-to-order model eliminates overproduction and supports local artisans, reflecting Reut's dedication to promoting a more conscious approach to luxury design.

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