Demarson New York

DEMARSON is focused on modern design, versatility and beautifully crafted pieces that evoke immediate attention. An expression of strong and bold statement pieces, the New York-based label takes its name from a melding of the cofounder's first names. 

DEMARSON (pronounced de/mar/sən), blurs the line between day and night, creating a confident aesthetic within each design. The strength of bold metals and radiance of Austrian sourced crystals defines the collection's evolving style journey of collector’s pieces. The brand's ethos illustrates that clothing is the accessory and your jewelry is the main event.

After years of collaborating and designing for some of the industry’s top fashion houses, Marcela Ponce, originally from Mexico and Jason Crantz, a native New Yorker, teamed up to launch DEMARSON (pronounced de/mar/sən), focusing on luxury accessories and statement jewelry. 

Since the launch of their Statement Jewelry collection, DEMARSON is focused on modern design, versatility and beautifully crafted pieces that evoke immediate attention. 

Since debuting in 2017, DEMARSON has caught the attention of VOGUE, WWD, Harper's BAZAAR, Forbes Lifestyle and Financial Times' "How to Spend It." It has also been worn on countless celebrities such as Lady Gaga, Laverne Cox, Karlie Kloss and Cardi B. 

DEMARSON is carried in retailers such as Neiman Marcus, Moda Operandi, Nordstrom, Lane Crawford, Saks Fifth Avenue, and over 50 specialty stores across the US and internationally.

DEMARSON defines accessible luxury for the modern sophisticate.

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